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This November, Helsinki once again became the centre of European innovation as Slush opened its doors, with the EIT Community right in the middle. Kicking off Slush, the INNOVEIT Conference put a spotlight on pioneering women in entrepreneurship and investment. The momentum carried through to the following two days, where the EIT Community booth became a vibrant hub for inspiring conversations, new collaborations and exciting ideas at Slush.
Spotlight on women entrepreneurs and investors at the INNOVEIT conference
The INNOVEIT Conference, held just a day before Slush, welcomed nearly 300 participants who gathered to hear inspiring women share their experiences, strategies and success stories. Under the theme “Pioneering Women: Driving Innovation and Investment in Europe,” the conference highlighted the critical need to elevate women’s roles in entrepreneurship and investment. Keynotes and panel discussions explored strategies for increasing female representation in leadership and improving access to funding for women-led startups. Attendees left feeling empowered, inspired by real-world success stories and motivated to drive change in their own ecosystems.
A hub of innovation and collaboration at Slush
The energy from the INNOVEIT Conference carried over to Slush – THE European event for startups and investors. At the EIT Community booth, visitors had the chance to dive into Europe’s largest innovation ecosystem, discovering its diverse offerings.
F&G x EIT Community
From celebrating women’s achievements in innovation to sparking partnerships at Slush, the EIT Community’s presence in Helsinki demonstrated the transformative power of collaboration. These events not only showcased the Community’s commitment to fostering diversity and inclusion but also reinforced its role as Europe’s largest innovation ecosystem.
We are proud to have contributed to this impactful journey, leveraging our expertise in project management, communication and marketing to amplify the EIT Community’s impact. As an agency partner, we supported the INNOVEIT team throughout the planning and implementation of the conference and slush participation. Our role encompassed support with:
- Project management incl. conference and booth concept
- communication concept & content production
- social media campaigns
- video concept & interviews
- conference lineup
- registration platform and on-site coordination
By bringing the EIT Community’s vision to life at one of the world’s leading startup events, we helped create lasting connections that drive innovation forward.